After more than 4 years of hiatus due to the epidemic, Taylor Swift officially launched the 6th tour of her career – The Era Tour – and achieved unprecedented achievements.

Right from the first Fearless world tour , Taylor Swift showed herself to be an artist with very good ticket-selling power among young artists when attracting 1.2 million spectators to watch 118 shows.

Each of her following tours was more successful and by the Reputation Tour , the audience reached nearly 3 million after only 53 shows. This achievement helps Taylor Swift become the female star with the third most successful tour of all time, only behind Madonna’s The Sticky & Sweet World Tour and Pink’s The Beautiful Trauma World Tour .

Last March 18 (Vietnam time), Taylor Swift officially opened her 6th tour The Eras tour at State Farm Stadium (Glendale, Arizona) and created a series of new milestones in her career.

Breaking a record that stood for 36 years

Since the Reputation Tour until now, Taylor Swift has released 4 more albums: Lover, folklore, evermore and Midnight . However, due to the interruption of the epidemic, she did not organize a tour for any of her albums even though they all achieved great commercial success.

That’s why, from the beginning, The Eras Tour has been highly anticipated by the audience, not only because it has been nearly 5 years since Taylor Swift held a tour, but also because of the large number of new songs that have never been performed.

However, not only performing songs from the last 4 albums, Taylor Swift also fully brought a slice of each album to The Er as Tour . Specifically, the first concert night includes one song from Taylor Swift’s first album , 3 songs from the album Fearless , one song from the album Speak Now , 4 songs from the album Red , 5 songs from the album 1989 , 4 songs. songs from the album reputation , 5 songs from the album Lover , 8 songs from the album folklore , 5 songs from the album evermore and 7 songs from the latest album – Midnights .

For each era of music, Taylor Swift wears outfits that represent that era of her career, making the audience not only satisfied but also reminisce about the singer’s entire illustrious career. The total duration of the show was 3 hours and 15 minutes with 44 songs, the longest in Taylor’s career.

Thanks to the long wait and special investment on stage, the first show of The Eras tour attracted more than 69,000 spectators to attend, setting a record for the most attended solo show in the US by an individual. female singer. This record has existed for over 30 years, since 1987 with a concert within the Who’s That Girl World Tour of pop queen Madonna.

The show also received a rain of compliments from critics. A series of specialized websites such as The Guardian or Telegraph all gave The Eras tour 5/5 stars with explosive praise. The Telegraph ‘s Neil McCormick called it “the most ambitious, captivating, epic pop music stage ever seen”, while Variety ‘s Chris Willman said that the three-hour concert was not enough when the audience was “still wanting more”. again”.

Worthy of the title “Music Industry”

Many magazines have called Taylor Swift “Music Industry” as a metaphor for the fact that the female singer is so successful that she can turn the music industry to her will right from the release of her 1989 album .

Since then, Taylor Swift has continuously proven that title to be correct by continuously leading in both hard disk, digital (digital) and streaming (online streaming). Through each album, Taylor Swift creates a new milestone. Even though she is not considered a typical artist of the streaming era, Taylor Swift still easily sets records and causes big companies to amend their policies to be more favorable to artists.

The quality of music and a large number of fans help Taylor Swift stay at the top for many years. To have high album sales, you need fans willing to spend money, but to have good streaming numbers, you need the public to love you.

Taylor Swift has both of those things, so she automatically achieves success on every platform. She even successfully conquered the vinyl record market – a place often considered for the most demanding music players – by owning the best-selling vinyl album of 2022.

And now, The Eras Tour will probably be the time for Taylor Swift to conquer a new milestone. According to experts, after completing 52 shows of this tour, Taylor Swift can earn up to 591 million USD , officially breaking Madonna’s record of The Sticky & Sweet World Tour with 489 million USD , becoming a touring tour. The most successful performance of the era by a female artist. This is completely within the female singer’s reach, adding to the already very dense record list of “Music Industry”.