The 35-year-old’s Super Bowl Crocodile Dundee ad saw more than 4.4million foreigners visiting the Australian state in 2018.
As reported in Saturday’s The Daily Telegraph, expenditure rose from $10.3billion to $10.7billion over one year.
The Daily Telegraph reports that the 2018 Super Bowl ad saw tourism in New South Wales surge, with more than 4.4million foreigners visiting the state in 2018.
Compared to 2017, figures reportedly increased by 200,000, with 24,000 more from the United States.
While Sydney drew in the largest number of visitors, an incredible four million, the North Coast, including Byron Bay, is said to have seen 355,000 US visitors.
The ad reportedly saw a 31.6 per cent increase in rural tourism, and total expenditure rise from $10.3billion to $10.7billion.
Impressive: Compared to 2017, tourism figures reportedly increased by 200,000, with 24,000 more coming in from the United States
Dundee: The Son Of A Legend Comes Home aired during the Super Bowl in February 2018, as an elaborate commercial for Tourism Australia.
The commercial featured Chris, US actor Danny McBride and Hugh Jackman, in a mock movie trailer for a ‘reboot’ of the Crocodile Dundee franchise.
The original Crocodile Dundee film was released in 1986 and made its star Paul Hogan into an international sensation, raking in $328million at the US box office.
Meanwhile this isn’t the first time Chris’ has had quite the effect.
Tourism boom: The ad reportedly saw a 31.6 per cent increase in rural tourism, and total expenditure rise from $10.3billion to $10.7billion. Chris is pictured with actor Danny McBride
The Thor star, who is now based in Byron Bay on the New South Wales coast of Australia, has reportedly influenced the property sphere.
Realestate.com.au’s January 2019 Property Outlook report stated that more and more people are considering a move to Northern New South Wales since the A-list actor and his family became locals in the area.
Pulling data from 80 million property searches, the Richmond-Byron Bay area came in at top spot for the highest price growth of any NSW area over the last quarter.
Property: Chris has also reportedly increased the number of people considering a move to Northern New South Wales. Pictured with wife Elsa Pataky
