Among the 2,095 billionaires in the world, Kylie Jenner ranks first in the list of 10 billionaires under 30 years old. As a member of the Kardashian family (USA), Kylie Jenner’s popularity from a young age created the foundation for her to become a brave reality TV star and a successful businesswoman.
Starting from her hobby of makeup, Jenner developed a lipstick and cosmetics business based on her name. By selling cosmetics under the Kylie Cosmetics brand, she has earned $630 million since her product line launched in 2015.
Kylie Jenner appeared on the cover of Forbes in 2018
In February 2016, she produced 500,000 lipstick sets with 6 colors. In particular, in November 2016, the number of orders reached 19 million within just 24 hours after launch. She also has two nail polish lines under her name called Wear Something Spar-kylie and Rainbow in the S-kylie. Her company has only 7 official employees and 5 part-time employees. The production and packaging process is completely outsourced, through the private company Seed Beauty in California (USA). The sales channel is also rented from the Shopify channel. Insignificant investment, minimal personnel, small marketing costs, profits almost fall directly into Jenner’s pocket.
That success comes from her great influence on young people on social networks because she knows how to create outstanding trends, typically the trend of sexy thick lips. Kylie Jenner’s Instagram account currently has 108 million followers and is one of the 10 accounts with the highest number of followers on this social network. Kylie Jenner mainly promotes images on Instagram. One of her Instagram posts is worth about $1 million. Almost every hour, she posts on Instagram and Snapchat photos of her face with many shades and makeup using Kylie Cosmetics. She also posted a video about the new product, announcing its launch date.
Kylie has built a billion-dollar cosmetics empire
In 2018, Jenner topped the list of the 60 richest women in America with a total assets of up to 900 million USD. In November 2019, Kylie Jenner signed an agreement to sell 51% of Kylie Cosmetics’ shares to cosmetics giant Coty for $600 million. In addition to revenue from the company, she also has an income of about 100 million USD thanks to participating in reality TV shows, advertising for Puma shoes, PacSun clothes, running a clothing business with her sisters… She also cooperates. produces lipstick, phone applications, hair extension products, and even appears in music videos of Tyra’s ex-boyfriend. In 2017, Jenner produced a reality TV show revolving around her own life called “Life of Kylie” and was also a popular show.
With a sharp mind, she has a large fortune of 1 billion USD when she was only 22 years old and is expected to reach even further in the future. Not only good at making money, Jenner also donates money to charity organizations many times. She has an account on the e-commerce site eBay where she auctions off her old clothes to raise money for Children’s Hospital Los Angeles. Recently, Kylie Jenner donated $1 million to Cedars-Sinai Medical Center in Los Angeles, the hospital where she gave birth to her daughter Stormi in 2018, to support the purchase of Covid-19 epidemic prevention equipment.
Alexandra Andresen
Alexandra Andresen (now 23 years old) has become a billionaire since she was 19 years old thanks to her shares in the company Ferd (Norway), which her father still runs. Ferd is an active investor in the Nordic stock markets and also has private equity investments. She is currently worth $1.2 billion.